Break the Binary

Multimedia Campaign, Branding

In collaboration with:
PSU Opulence

Designers: 
Valerija Prohorenkova, Jacob Lawall, 
Jordan Wolf, Annie Princivalle

Recognition:
Graphis New Talent 2023 Silver
UCDA 2022 Gold
Salute 2022 Best in Show
MSU Glitch 2022 Best in Advertising
This project was a collaboration with the Drag Ambassadors at Penn State University. Opulence’s mission is to create a safe, welcoming, and fun environment for the LGBTQ+ community within Penn State. 

My team and I took Opulence’s mission statement and developed a social educational & awareness campaign in State College, Pennsylvania. The campaign invites those in the area to take a closer look and learn about a subculture.